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Which platforms are the best for an eCommerce website?

As we browse through the internet, we can find many options to create an eCommerce website. Shopify, Wix, Magneto, WordPress (WooCommerce), Squarespace, etc. are some of the results that we get. These are some top eCommerce platforms, across the market.

Among these are Shopify and WordPress (WooCommerce) which are the best eCommerce platforms, recommended by its users.

As per the market demand and trend we have observed these two platforms have been more popular than others. Also, from user experience they are easier to operate on from the back-end.

Being designers and developers, for building a website we are often asked this question by our clients as to which platform is better for building their online store.

Both these platforms help us to create successful online stores, but still they are different in their own way in their offerings and usage of the same.

We often advise our clients to list the functionalities and services that they would require while operating their online store.

Once those functionalities or services are listed out, it is important to look into both the platforms and understand which ones meet the requirements at their best. 

Both these platforms help us to create successful online stores, but still they are different in their working.

Now, we will look into the key differences that are, pricing, installation, usability, and capabilities. All of these are essential factors that we consider before moving forward with any platform.

Shopify is a web tool, whereas WooCommerce is a separate plugin that we install in WordPress.

In order to use Shopify, all we’ve got to try to is visit Shopify.com and sign in to make an account. Then just run the quick setup, and we are good to go! We get our eCommerce store running.

On the opposite hand, to use WordPress as our eCommerce platform, requires more steps:

  1. Firstly, get a web hosting account where we’ll get the basic version of WordPress pre-installed.
  2. We will select a design of the theme for our website, plus a couple of plugins to take care of SEO, social media integration etc.
  3. After that, we would install a plugin named WooCommerce to provide us with all the eCommerce features (those aren’t in built).
  4. Lastly, we would configure our eCommerce store.

Cost to run Shopify:

The features we get access to on each Shopify varies according to each plan that we get.

Shopify provides three pricing plans as stated on their website:

  • Basic: $29/ month. (Approx. INR 2,130)
  • Shopify: $79/ month. (Approx. INR 5,800)
  • Advanced: $299/ month. (Approx. INR 22,000)

Cost to run WordPress:

In WordPress, we can buy hosting through the WordPress itself or we can buy hosting through any other sites as it can run for any hosting so forth.

  • Annual hosting for WordPress under Linux (basic plan) costs around INR 1200 per/ year on Godaddy.com as stated on their website

And with Shopify, we get support, which suggests that if we ever have any trouble with the platform, we can easily contact the support team, and that they will solve it.

With WordPress, there’s no support available with the platform.

Summarising all points, WordPress is certainly a better and flexible platform than Shopify. It’s got a significantly bigger customer base and a way greater selection of themes and plugins to settle on from; if we have proper skills and resources, we’ll basically build any kind of website we wish with WordPress. There are instances when Shopify has proved to be the better choice, particularly for those that have low budgets or lack web design skills. At times WordPress can be more complicated in their functionality for some people, and here Shopify can be saviour for such.

But many times, Shopify meets the requirements of eCommerce users more, particularly those who don’t have any technical skills. That’s because it’s a tool that has been designed specifically to form building a web store instantly.

Also, if you are done making a website on either platform and you find it unsatisfactory by some means, both these platforms provide you the ability to revamp your old website from one platform to another, as they are both flexible in their own ways. 

So, if we’re just on a way to build a website and absolutely focused to create our own online store, Shopify is the option.

If we’ve got a good budget and a developer, we can simply get something better with WordPress, a site that’s more with content and tuned to our needs.

We hope this article helps you understand the difference between two and helps you choose the right platform for your business. To know more or to clear out to doubts feel free to reach out to us.

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